Digital Leaders, their managers and SMT often need tools to help them make the case for Digital.

Many times there will be an understanding in organisations that something needs to be done about Digital, but there is a lack of clarity about where to start or where to go next.

To find out what is your organisation’s roadmap towards digital maturity try:

Digital maturity test >>



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HOW DIGITALLY MATURE IS YOUR ORGANISATION?

September 12, 2016

In many sessions with charity Digital Leads we discussed what support they need to help their organisation go up a level in their use of Digital. One of the conclusions...

in category Uncategorized
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CAMPAIGN FOR DIGITAL LEADERSHIP

December 3, 2015

At eCampaigning Forum 2015 I had a number of discussions with charity digital leads and interested consultants and agencies to develop what we call the Campaign for Digital Leadership. The...

in category Uncategorized
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TREAT YOUR SUPPORTERS RIGHT, GO DIGITAL

November 9, 2015

Non-for-Profits are struggling to manage and understand online supporter data. We believe an inability to manage data to gain a competitive advantage is the single biggest threat facing...

in category Uncategorized
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OUR FUNDRAISING MODEL IS BROKEN, DIGITAL CAN FIX IT

October 25, 2015

Digital is delivering for almost every industry – music, retail, media - and across government. Yet according to some fundraisers, not for charity fundraising. Why not? Probably because, unlike...

in category Digital Planning
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WHAT IS DIGITAL LEADERSHIP?

September 3, 2014

When thinking about Digital Leadership I was inspired by the book ‘Switch –How to change things when change is hard’ by Chip & Dan Heath. They describe leadership through...

in category Digital Structure
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WHAT IS DIGITAL WITH CAPITAL ‘D’?

August 31, 2014

In order to put this report and its conclusions into context, it’s important to explain what I mean by Digital with capital ‘D’. It is essential to not see...

in category Why This Report
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