Daily Archives: September 3, 2014

WHAT IS DIGITAL LEADERSHIP?

September 3, 2014 0 3

When thinking about Digital Leadership I was inspired by the book ‘Switch –How to change things when change is hard’ by Chip & Dan Heath. They describe leadership through a metaphor of Rider, Elephant and the Path. In summary, the role of a leader (the Rider) is to motivate and build trust in others (the…